• Campaign Planning & Direction―Serve as fundraising counsel to St. Alphonsus Liguori Catholic Church with 4,200+ total members to play key role in $8.5M stewardship campaign benefitting Diocese of Lafayette-in-Indiana. Quickly promoted and effectively organized resource development efforts to secure more than $428,000 through major gift solicitations, direct mail marketing, Mass appeals, and donor cultivation events.

• Customer Loyalty Program―Delivered market research and analysis to support executive management team for LeadJen, LLC, an Indianapolis based marketing company.  As a consultant, identified strategic opportunity to better leverage current client base via a loyalty program. Conducted market research to provide management with insight into customer service effectiveness and to evaluate opportunities for future business development and growth.

• Lead Generation Marketing―Retained by Stringcan, an Indianapolis based marketing technology company specializing in outsourced sales and marketing programs, to perform lead generation and drive sales for small businesses.  Communicated with C-level executives and business owners to analyze market challenges and tailor specific programming for 5 client campaign accounts.

• Strategic Development Growth―Partnered with Union League Boys and Girls Clubs of Chicago to identify opportunities to increase level of volunteer and donor involvement. Developed comprehensive digital strategy to enable organization to reach development goals while reducing communication costs.  Recruited and managed staff to develop interactive online assets that drew new volunteer sources and produced ongoing revenue.

• Promotional Marketing Campaign―Led production team in development of original and integrated artistic brand image for Chicago-based vocalist Colby Beserra, including a personalized website and interactive applications, album design, and promotional campaign material to promote debut release.

• Digital Marketing Communication―Led online design project for Association of Boys & Girls Clubs Professionals to help increase membership.